We love news hijacking. We also love being prepared and ready for those opportunities. Of course, we need to be country specific, so make sure the events you are following are right for your market.
Without further ado, here’s the top 25 opportunities that we’ll be following for 2016:
January 7 - National Bobble Head Day
January 16 – 14th Taiwanese general election
January 21-31 – Sundance Film Festival
February - National Shower with a Friend Day
February 7 – Super Bowl 50 in California
February 14 – Valentine’s Day (county specific so watch out)
March 12 - National Read Across America Day (Dr. Seuss Day)
March 17 – St Patrick’s day
March 31 - National Bunsen Burner Day
April 1 – April Fool’s Day (fun for all PR people and children under 10years)
April 28 – Austrian Presidential Election
May 7 – Kentucky Derby
May 24 - National Escargot Day
June 16-19 – 116th U.S. Open Golf
July 4 – NASA’s Juno spacecraft is going to arrive to Jupiter. It was launched in 2011.
July 2-24 – Tour de France
August 5-21 – 2016 Summer Olympics in Rio de Janeiro, Brazil
September 7 - National Beer Lovers Day (our office will be closed Sep 8)
September 20 - National IT Professionals Day (seriously)
October 4 – National Vodka Day (our office will be closed for the rest of the week)
October 7 - World Smile Day
October 25 – Major League Baseball World Series
November 8 – The 58th US presidential election
November 27 – Abu Dhabi Grand Prix – final Formula One race of the season
December 8 – FIFA Club World Cup in Japan
Which event do you think will bring the most coverage?
What events are you following for 2016?