Social media can be confusing. You know you need to do it, often feel intimidated, sometimes get sucked in so it saps time from other valuable business actions. More worrying, how do you prove that it has an ROI (return on investment)?
There is much advice out there, and it's changing constantly. So, wouldn't it be nice if there was one place where you could stop, take a breath, and really have a clear view on how social media can help your business in today's world? Real help, in a practical manner.
The most underrated scene in the Wizard of Oz is the hallway leading up to the audience with the great and powerful one. Find out what hallways and marketing / public relations have in common...
There is only one questions you need to ask in marketing... what is it? Well, it's simple and it drives your sales success... find out more here...
Today’s brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where “Likes” stand in for transactions, and a mass audience is maddeningly elusive. There has to be a better way... In fact there is... it is trust and for an organization to have it they need strong media relations...
![Social Media – the Small Business Owner’s Checklist [Infographic]](https://images.squarespace-cdn.com/content/v1/54384591e4b0391118ec1ab3/1527282968792-HUU0H2BO3N5WMVQD5VFJ/social-media-presentation-tips.jpg)
