NettResults Insight · 1 July 2018

NettResults

A NettResults perspective for technology leaders operating across the Middle East.

The World Cup 2018 and Marketing 101

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The World Cup 2018 and Marketing 101

July 1, 2018

The FIFA World Cup is unofficially the world’s largest sporting event. It’s also one of the world’s biggest marketing opportunities. Featuring 32 national soccer teams, it captivates billions of people across the globe during its month-long run. And, as we all are aware, the 2018 event is being held in Russia.

Continue reading on our blog for tips for effective marketing & social media during the World Cup.

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