Voice search technology is reshaping how consumers access information, compelling public relations (PR) professionals to rethink traditional strategies. This blog examines the rise of voice search, its implications for PR content optimization, and how it can be leveraged to enhance brand visibility…
Viewing entries tagged
Digital PR
Hybrid events, which combine live and virtual elements, are increasingly popular in the technology sector. They offer the extensive reach of digital platforms while retaining the personal touch of in-person events. For PR professionals, particularly those serving technology companies in the Middle East, this trend requires a strategic adjustment to cater to both remote and onsite attendees…
VIDEO: Discover how the PR landscape in the Middle East is evolving for 2025. From leveraging AI to crafting sustainable campaigns, tech companies must stay ahead of these trends. Watch this video to learn how NettResults is helping brands transform their communication strategies in the region.
Marketing managers and directors in the Middle East face unique challenges and opportunities in capturing the dynamic and diverse audience spread across this region. In this context, video content emerges as a critical tool, offering a significant boost in lead generation and brand recall. However, effective video marketing extends beyond simple inclusion in your strategy…
With 2024 on the horizon, understanding the evolving PR dynamics is crucial for companies looking to make a lasting impact in this region. This guide aims to shed light on the trends that are reshaping the industry and offer strategic insights for marketing leaders…
Hosting your own podcast — or pitching your leader as a guest on other podcasts — can be a very smart business decision. Podcasting accomplishes three important things. First, it heightens your visibility, allowing you to position both your leader and your organization as authoritative experts in your field. It’s also a great way…