Viewing entries tagged
Thought leadership

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Navigating PR Challenges in the Wake of AI Legislation

The introduction of AI regulations is having a profound effect on the way tech companies approach PR. These regulations are aimed at ensuring AI systems are ethical, transparent, and aligned with public interests, but they also bring unique challenges for PR professionals who must communicate these complex developments clearly to a diverse audience. The growing body of AI laws will require PR teams to adjust their strategies to reflect legal and ethical standards while maintaining the public’s trust…

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Crafting a Multi-Channel Thought Leadership Strategy for Marketing Professionals in the Middle East

Publishing opinion articles in esteemed media outlets remains a trusted method for sharing insights. Moreover, other channels can facilitate connections between executives, experts, and their target audiences where they are most active…

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