NettResults Insight · 6 December 2011

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A NettResults perspective for technology leaders operating across the Middle East.

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Power Is Nothing Without Control: Why Technology Brands in the Middle East Need Strategic Communications Discipline

December 6, 2011

In a region where digital transformation agendas are accelerating, AI investments are expanding, and enterprise technology markets are becoming increasingly crowded, uncontrolled visibility creates risk as much as opportunity…

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