Hybrid events, which combine live and virtual elements, are increasingly popular in the technology sector. They offer the extensive reach of digital platforms while retaining the personal touch of in-person events. For PR professionals, particularly those serving technology companies in the Middle East, this trend requires a strategic adjustment to cater to both remote and onsite attendees…
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global network
At the 30-year anniversary meeting and conference of the Public Relations Global Network (PRGN) in May 2022, member agencies elected David Fuscus to serve as the 32nd President of the global network of independent communications and PR agencies. In a quick interview to kick off his presidency, David shares his views on what sets PRGN…